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Private House Stays July 2023 Newsletter
Hello <<First Name>>, Welcome to our July newsletter! 🌞
Greetings from Private House Stays. July has been busy month but full of fun and laughter. My son Harry left school and is taking a year out before he heads to University. He will be travelling to Argentina to learn Spanish on his year out and will spend 3 months working here in North Berwick to save some essential funds to travel with. This week I attended a fantastic Love your Business event run by Michelle Brown in Edinburgh. She runs them once a month and will worth attending if you live in Edinburgh of close by. She s an expert in PR. We also visited the Banksy exhibition in Glasgow, held at the Gallery of Modern Art in Glasgow, well worth booking, it has been so popular they have opened up late night and early morning slots. I also wanted to mention 8 Business Networking, run by Colin Mckeand, events are held in Edinburgh and Glasgow and highly recommended. This week we met in Hotel Indigo in Glasgow. They also run virtual events. We are also delighted to launch our new Destination guides which you can see on our blog page, We will be posting 5 blogs a week to help build our audience. We are also launching two new features to our booking process, the first being reminders sent out to the visitors five weeks, two weeks and two days before the booking. We are also adding new functionality to enable our owners to add extras to their listings, i.e. spa treatment, a bottle of champagne or homemade jam. Please welcome Saskia Loudon, who will be helping us with our destination guides and links to important things to do, these will include the most popular attractions to visit, upcoming events, information on the destination and the best places to stay.
Please see our first destination guide on the stunning Island of Arran. Cassie, Megan and Saskia The Private House Stays Team 🏠 |
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Environmental Sustainability in Scotland
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Responsible Tourism aims to minimize negative impacts and maximize positive contributions to enhance the overall sustainability of all forms of tourism. The focal point lies in mitigating the environmental effects associated with tourism, which play a crucial role in developing a sustainable business and destination. Environmental sustainability refers to the concerted efforts to diminish tourism's adverse influence on the environment while maximizing its benefits for Scotland. Various interrelated issues, including climate change, pollution, resource depletion, and habitat loss, contribute to the negative environmental impacts of tourism. Preserving Scotland's natural heritage is essential for our well-being and contributes to the prosperity of businesses and communities, establishing Scotland as a responsible tourism destination of global distinction. Incorporating sustainable practices into business operations is pivotal. This involves reducing carbon emissions, enhancing energy efficiency, implementing waste reduction, reuse, and recycling strategies, promoting eco-friendly transportation options such as walking, cycling, and low-carbon modes, minimizing harmful chemicals, and supporting the protection and regeneration of natural habitats to safeguard biodiversity.Environmental sustainability is important due to Scotland's international renown for its natural heritage, scenic beauty, landscapes, and wildlife. By celebrating and preserving our natural treasures, we can position Scotland as a global leader in nature conservation and achieving net-zero initiatives, solidifying its status as a must-visit destination. To maintain Scotland's image as a captivating, conscientious, and thriving tourism hotspot, every tourism business must adopt a sustainable management approach in their business strategies and promote natural heritage sites to customers engagingly and responsibly.Furthermore, operating more sustainably brings tangible benefits for businesses, including cost savings, increased staff engagement and retention, meeting growing customer demand for sustainable offerings, ensuring legal compliance, and managing risks effectively.
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Debbie Clarke is an innovator, entrepreneur, business owner, podcaster, community-builder, and staunch advocate for regenerative approaches to tourism. She also knows a thing or two about LGBTQ+ Travel below are some of her insights.LGBTQ+ travellers approach is a change trip planning with a heightened awareness of potential risks, carefully evaluating whether their choices will provide a sense of acceptance and safety. Unfortunately, only a few destinations and businesses effectively communicate the information needed to instil that reassurance.Merely incorporating a pride square into a logo for one month of the year needs to provide genuine reassurance. A more authentic and meaningful approach involves openly stating, "We welcome LGBTQ+ Travelers," as this conveys a stronger message.When it comes to LGBTQ+ travellers, accommodations hold paramount importance. The key consideration revolves around whether they will be genuinely embraced and allowed to be themselves without experiencing discrimination or discomfort.LGBTQ+ travellers exhibit remarkable loyalty toward places that create an environment of safety and acceptance. It is crucial to recognize that approximately 50% of individuals under 25 now identify as something other than heterosexual. It is important never to assume that two women checking in together have intended to book twin beds.
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The recently launched Midlothian website offers many suggestions for visitors seeking attractions, accommodations, and dining options. It also provides inspiration for themed excursions, ranging from scenic dog walks to thrilling active adventures.
Furthermore, visitors can explore sites featured in films and TV shows, ensuring a unique experience. The website also provides comprehensive details on accessibility, transportation, and responsible tourism practices.
The creation of the website is credited to the Midlothian Tourism Forum, a pioneering organization that unites representatives from local businesses, the Midlothian Council, and VisitScotland. Together, they collaborate to foster and promote tourism throughout the region.
The website has been made possible through the Scottish Government's LACER funding (Local Authority Covid Economic Recovery), awarded to Midlothian Tourism Forum by Midlothian Council. Councillor Colin Cassidy, the Cabinet Member for economic development at Midlothian Council, expressed his belief that the website will be a valuable resource in revitalizing tourism, which is crucial in bolstering the local economy.
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Edinburgh Fringe Festival
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The Edinburgh International Festival is a prestigious arts festival held annually in Edinburgh, Scotland, spanning the last three weeks of August. Renowned figures from the global music and performing arts scene are extended invitations to participate in this esteemed event.
Alongside captivating performances, the festival presents fascinating visual art exhibitions, engaging talks, and interactive workshops, creating a vibrant and immersive cultural experience for attendees.More information below on performance's and dates.
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Upcoming webinars on Business Gateway Webinars are an excellent resource for businesses seeking assistance and expert guidance in specific areas, including training and workshops. Click the link below to register. You can also sign up for the Business Gateway newsletter to keep up with upcoming webinars. |
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Why did you choose Private House Stays?
Cassie approached us and convinced us of the benefits of putting our property on a smaller site. We had been on Private House Stays before the revamp, and the difference is night and day compared to what it was before. The site is incredibly user friendly, and Cassie and her team care about us succeeding.
How has Private House Stays helped your business?
Private House Stays has helped our business. One thing we appreciate is Cassies' connections and willingness to send professionals our way; web designers have improved our website. A significant positive is the embedded calendar widget that we host on our site, it really makes everything easy to manage. An obvious plus is all of the promotional stuff Private House Stays does for the property; it has helped our bookings.
Would you recommend Private House Stays to other owners?
Absolutely we would; most people use the massive OTA's but the commissions are so high. The benefit of Private House Stays is the pricing and how caring the team is. Bigger OTA's are faceless corporations where if you have a problem, you are given someone who has no vested interest in solving it as soon as possible. Cassie and her team are approachable and look to fix whatever issues we have as quickly as possible.
Valley View
Its always nice to know what people are saying about our brand and the brand carrying your name. For a more complete list of testimonials from the members of Private House Stays, please click HERE.
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For your convenience you can contact: Cassie who is available via email or phone.
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